Coffee Daily News How Big Coffee is Rewriting the Specialty Coffee Playbook
The specialty coffee market is entering a new phase — one where the world’s largest roasters are no longer buying boutique brands for authenticity but are building their own specialty coffee divisions from scratch.
For over a decade, global giants like expanded their specialty footprint through acquisitions. Nestlé famously acquired Blue Bottle Coffee in 2017 at a $700 million valuation. JAB Holdings brought Stumptown and Intelligentsia under its wing, while Lavazza bought Kicking Horse Coffee in Canada. These moves were once …